Reeses is always doing something novel and strange with the products. Reese's Puffs Rap (2014) Lyrics. The year Hersheys rolled out the famous How do you eat a Reeses? ad campaign. A puff of air seals the deal and next thing you know, theyre on the shelves and ready to eat. Join 60,000 others by subscribing to the weekly Hacker Newsletter. 4. Stock up for a treat the whole family can enjoy! Learn how your comment data is processed. Natural Flavor. Thank you! All rights reserved. Reese's Puffs Cereal: 2003 Commercial: With Vanessa Hudgens. The folks at website Chemistry is Life laid out the chemical composition of the candy with a brief cooking video. It's Been Almost 8 Years Since The 'Sad Satan' Phenomenon, And People Still Aren't Sure What Happened, If You're Always In The Passenger Seat, You Might Be A 'Passenger Princess', Controversial Ontario High School Teacher Placed On Leave By School Board, The 'Whatever' 'Dating Talk' Podcast Keeps Going Viral For 'Triggering' Its Young Woman Guests, 4chan Turns Disgraced Cartoonist Scott Adams Into A Meme, https://www.tiktok.com/embed/v2/7054007901865643311, https://www.tiktok.com/embed/v2/7055384800634457349, Man I Got All The Flavor Bitches Say I'm Delicious. And it only can be found in my Reese . Also see how Reese's Puffs pop culture momentum continues with itscereal box synthesizers. They were so successful that Reese was able to sell five-pound boxes of the cups to local retailers for their candy displays. Required fields are marked *. Legal Information: Know Your Meme is a trademark of Literally Media Ltd. By using this site, you are agreeing by the site's terms of use and privacy policy and DMCA policy. By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. A popular chocolate cup filled with delicious peanut butter, Reese's Peanut Butter Cups were created by a man named Harry Burnett (H.B . The peanut butter cups were coated in chocolate supplied by Hersheys and that was itsimple ingredients for a simple treat. The Creativity newsletter is editorially curated to spotlight the work thats hitting the markor missing it altogether. Many of their seasonal items have a perfect peanut butter to chocolate ratio. It originally came out in 1994 under Reeses Peanut Butter Puffs. One serving of Reeses Puffs has 10 grams of sugar. A cursory glance around Quora shows genuine curiosity about how the candy is made. The album sparked a mashup trend, with producers on Soundcloud and YouTube creating mashups based on the verse. A portable snack perfect for the pantry, lunch box, and breakfast treat. #Phillies #Reeses. Some of it came from the Reeses contest I won, some of it was generously gifted to me from the Reeses team,but most of it was purchased at the Hersheys Chocolate World Store in Time Square, which funny enough, was directly right across the street from me when I worked in IT for Morgan Stanley. To sell their product to the public, they targeted their audience and chose to create an advertisement that would appeal to them the most. Blue Diamond Almond Breeze almond milk makes everything good even better. If You Wanted To Look Cool in the 1980s, This Guy Knew What Was Up. Dans son nouveau (via Smule). The commercial ends by saying that the cereal is, a part of a complete breakfast (0:27-0:28) when they include this in the advertisement it is suggested that the cereal is a part of a well-balanced diet should consume something else along with the cereal. My content has been shared by the Reeses social media accounts on a few occasions. This is not surprising as Reeses as a whole is an iconic brand that everyone recognizes. Im still new on the Reeses Fame scene, but I walked around South Philly on Halloween handing out hundreds of Reeses to trick or treaters, and a bunch of kids did recognize me from TikTok, so that was the highlight of my Halloween and so far my biggest achievement to fame. You can order a custom paper by our expert writers. This promotion also worked with The Save The Music Foundation, and Reeses Puffs donated $100,000 to this charity to help children reach their potential and make music more accessible. Cheerios. Thank you! As you probably know, chocolate is toxic to dogs. In 2019,Travis Scott collaborated with the brand on a limited-edition cereal box that sold on Scott's website for $50. 5. Not bad at all. Or vastly more important to my career, that the music video based on it would become a pop culture phenomenon and an anthem for an entire generation of teenagersbut thats exactly what happened and it continues to this day nearly 13 years later. They could even spell it out for them: "R double E S E S, yes! proceeded with an advertising campaign in 1969. problems in media research and public relations are approached, 1972 featuring a man falling down a front stoop, its own peanut butter from fresh roasted peanuts, sending him a care package chock full of Reeses goodness, market research covering the strange, ritualistic and odd ways people had been developing of eating their Reeses Peanut Butter Cups, parting ways with Ogilvy & Mather in 2005, aimed at defeating the criticism of their rather blob-shaped Christmas trees, in danger of an unceremonious discontinuation. Be sure to check out the front page of the website, tooit's full of cool stuff that you probably havent read yet. Reese's biggest fan, Andrew "The Reese's Guy" Athias, shared about his Reese's super fan social media status, the Reese's videos he creates, and life as an ambassador for his true food love. This is a corn-based cereal that belongs to the chocolate cereal family. I love interacting with and talking to other Reeses fans out there in the world; it almost feels like a cult. 1 confectionery brand. Feel free to try any add-ins or additions that sound good to you! The famous campaign served as the successor to Two Great Tastes that Taste Great Together and was based on market research covering the strange, ritualistic and odd ways people had been developing of eating their Reeses Peanut Butter Cups. Advertisement. Its also really awesome seeing all the original Reeses art and food baked thats inspired by Reeses. All rights reserved. These Reese's Puffs commercials (1999-2005) The 4th commercial (aired during the 2002-2003 season) ends at the 0:30 mark. Interestingly, when I asked Andrew if he pulls off super amazing videos like All I Want for Christmas is Reeses on his own and if he was sponsored, he responded by saying, Yup all on my own. Promise. For example, an astronomer will eat them in phases (as the moon waxes and wanes), a kid will eat them in a profoundly weird way (kids are weird sometimes), a vampire will eat the peanut butter first (because hes sucking out its blood). As the ad is running, the camera angles often change rapidly, keeping the attention of the viewer. Share it with a pal! I made the track out of breakfast noises (crunching, cereal box shaking, milk pouring, spoon hittin. Found a perfect sample but need a unique one? The lyrics stuck in the heads of a generation of kids so they would ask their parents to buy Reese's Puffs. For example, on that day, Twitter[16] user @boysbffs posted a VALORANT version of the meme, which gained over 680 retweets and 2,500 likes in one month (shown below). you can use them for inspiration and simplify your student life. to view the image gallery, It was a lot of fun to put a new twist on a well-known song to fit a specific theme, so I guess thats the beginning of where I learned how to change song lyrics and make them about Reeses. In January 2022, the Reese's Puffs rap was added . The post gained over 1.9 million views and 530,000 likes in one month (shown below, right). We know it's really easy to make people want a Reese's you can basically show someone a cup and boom, they'll crave a peanut butter cup (this is fact). However, Reeses Puffs unsurprisingly is not within this range. Eventually, the cups became the focal point of production for the Reeses Candy Company during World War II because rationing of sugar and other ingredients made it difficult to manufacture most of their other candy. Peanut butter . The holidays bring some of the best Reese products. Which Teeth Are Normally Considered Anodontia? And yes, the 5th commercial (aired during the 2003-2004 season) featured Vanessa Hudgens. I attribute its longevity to the power of the idea my partner Carl Koestnerand I conceived, the vision of our director, two-time DGA Award winner Rob Lieberman, the lyrics I wrote, the music of legendary producer Marcus Bell, the extraordinary vocal performance of hip hop artist extraordinaire, Hasib K. McNealy,and the leadership of Chief Creative Officer Lewis Williamsall under the guidance of commercial music icon, Bernie Drayton. So we launched with a new tagline and mantra: "Not Sorry."An self-aware, acknowledgement that we're not sorry that we're about to make you want a Reese's.We're not sorry we know exactly what we're doing. Copyright 2023 Eli Rose Social Media. The producers used a young teen boy to convince their audience that the cereal was a product they wanted to start their day off with. If the producers chose to put a donut or cup of coffee next to the cereal, it would not give the same fresh and healthy appeal that they achieved with the orange. Reeses has undoubtedly tried various slogans they used throughout the year. Check the hashtag #eatemup on TikTok and youll see at last count it has 6.4 billion impressions. Per Andrew Reeses book Reeses Peanut Butter Cups: the Untold Story: Inventor, H.B. Young dominoes champ Charlie Armstrong demonstrates how he eats a Reeses by setting up a large number of candy bars and collapsing them in a linejust as any dominoes champ likely would. Autumn Able. 19 hours 58 min ago, By He started creating confections in his basement, naming bars and candies after his many children. Sugar-frosted cornflakes are high in sugar and low in fibre as well as usually coming with added salt. [10] YouTube 100,000 SUBSCRIBER SPECIAL!!! The undeniably charming ads werent just funny, they were downright entertaining. I recall an old college textbook Ad Critique: How to Deconstruct Ads in Order to Build Better Advertising where one of the assignments is to break down why Reeses ads work. Modern day Reeses Peanut Butter Cups are made with its own peanut butter from fresh roasted peanuts on an assembly line. It was eventually replaced after an extensive run. In 1999, this name was shortened to Reese's Puffs. And wed like to keep it going a while longer, so help by sponsoring an issue or supporting us on Patreon. - 2 days 23 hours ago. Originally called Reese's Peanut Butter Puffs when first launched in 1994. (See yourself here?). Percent Daily Values are based on a 2000-calorie diet. Is it weird to say we love the internet? "), a direct appeal to the parents ("Please stop at the store I need more Puffs"), and maybe even a sly wink at the COVID-19 situation ("Oh my they sold out, wow that sucks"). Todays version of the candy is a bit more complex, but not by much. The first Reeses cup saw the light of day a few years after its creator Harry Burnett Reese departed the Hershey company to pursue the creation of his own confections. CEREAL: Reeses Peanut Butter Puffs Cereal is a delicious breakfast cereal for the entire family to enjoy. What is the most unhealthy cereal in the world? The producers used many strategies to keep their product in the mind of the public, and they did so by creating a one-of-a-kind memorable commercial. The Extraterrestrial in 1982. This commercial would air on television between episodes of children's tv shows on channels such as Teennick and Disney. Delivery is available to commercial addresses in select metropolitan areas. Although Fry was the first to start pressing chocolate into bar molds in 1847, the Chocolate Cream was the first mass-produced and widely available candy bar. Save my name, email, and website in this browser for the next time I comment. It was invented by a struggling dairyman named Harry Reese. The Chocolate Cream bar created by Joseph Fry in 1866 is the oldest candy bar in the world. 1. The "Oprah's Bank Account" rapper revealed his latest collaboration to his . (Ever since that child spelled out "Oscar Mayer" back in 1973, it seems that spelling has been a go-to advertising technique). Snack History maintains its neutrality. In 2009, advertisement agency Burrell Communications developed "The Perfect Breakfast" TV commercial campaign for the cereal brand Reese's Puffs. Press It was for a contest when Reeses partnered with Wawa (a convenient store, popular in the Philadelphia / NJ area) to promote the new Reeses Outrageous Bar. People constantly tag me on a post or message me whenever they see anything Reeses-related online, but I also have an app on my computer that shows me a separate Twitter and Instagram feed anytime Reeses or #Reeses is used in the post. A possible 3-course menu for 6 people who don't like nuts or seafood is: Starter: Vegetable soup with gluten-free bread. David @ Tedium. samples are real essays written by real students who kindly donate their papers to us so that Although he's often pigeonholed as a rapper, Yachty's style is more expansive. In 2009, as associate creative director at Burrell Communications on the General Mills brand Reeses Puffs Cereal, I got to create a new campaign from scratch. Reese's is the greatest candy on the planet. But the thing I love best is the reaction my kids get whenever they tell their friends their dad wrote the Reeses Puffs cereal rap. by Most if not all the of the merch I have can also be found online or at Hershey Park. Ive always tweeted and posted on Instagram about my love for Reeses, but the summer of 2018 was when I made my first Reeses-inspired music video. Real-Time Ad Measurement Across Linear and CTV; TV Ad Attribution & Benchmarking; Marketing Stack Integrations and Multi-Touch Attribution; Real-Time Video Ad Creative Assessment; Get a Demo Today. Reese's Puffs. Along the way, hes earned accolades from Cannes to The Webbys. Theres something about the static image with words on the screen that appeals to us with this more modern ad. I have some friends who work for The Hershey Company either as a sales rep or at the headquarters in Hershey, PA, so they occasionally send me some Reeses news. I took the song Without Me by Eminem, and turned it into a Reeses-inspired music video called No One Loves Reeses More Than Me. I call it my Reeses Wish List. IvyDuck is the largest stock of essay samples on lots of topics and for any discipline. to view the video gallery, or That meant General Mills was faced with the proverbial double-edged sworda product kids couldnt get enough of once they tried it, and commercials that pretty much guaranteed they would never come anywhere near the stuff. In November of 2021, Reeses Puffs announced that they were teaming up with artist KAWS to drop two new cereal boxes and an AR game. It was on Twitter where I randomly tweeted asking for thoughts on Reeses Pieces compared to peanut butter cups. One serving of this breakfast treat has more sugar than an actual Reeses Peanut Butter Cup. . ALMOND JOY MADE A BIG BIG MISTAKE WHICH HAS MADE THIS CANDY BAR NOTHING SHORT OF BEING THE RAREST CANDY BAR IN THE WORLD! [11] YouTube iDubbbzTV: Reese's Puffs Dance, [12] YouTube You Reposted in the Wrong Puffs, [13] YouTube Reese's Puffs x Mass Destruction Mashup, [17] TikTok Misery x CPR x Reeses Puffs. On July 8th, 2009, YouTube[2] user HANKU7009 uploaded uploaded a shorter commercial with just the Reese's Puff rap that gained over 446,000 views (shown below, right). $6.89. Proudly built on Craft CMS using the Bulma framework. Your email address will not be published. Product Description. A bowl of Reese's Puffs cereal. NEW! The unique taste so creamy with a crunch. One serving of this breakfast treat has more sugar than an actual Reese's Peanut . Quaker Real Medleys Cherry Almond Pecan Multigrain Cereal. Despite the sugar content, its still a top choice given that its individually wrapped and does have some protein (two grams) and fiber (one gram), says Gorin. Are you a print subscriber? The campaign ran for nearly 15 years and spawned countless classic ads focusing on the unique and individualistic nature of its consumers. Contains PEANUT INGREDIENTS. I had no idea at the time that I had created a campaign that would achieve record volume, net sales, and profit and improve its advertising effectiveness by 63% and its ROI by 84% over the previous campaign. That is only in a cup of cereal! Explore the future of breakfast in an immersive Reese's Puffs and AMBUSH created universe. On: July 7, 2022. John Harvey Kellogg, a surgeon who ran a health spa in Michigan, later made a version and named it granola. Want another great newsletter in your inbox? Since peanut butter was mostly unaffected and the cups were big sellers anyway, it made sense to prioritize manufacturing them. Everytime I'm in the grocery stores and we lock eyes. One carries a chocolate bar, happily saying, mmm, chocolate. The other holds a jar of peanut butter and exclaims, mmm, peanut butter! They inevitably bump into each other, resulting in some of each product spilling over into the other. Like, really lean in to it. The commercial is a jingle that is upbeat, catchy, and contains electric-like sounds. Reese's Puffs, Reese's Puffs! In September 2021, singer/songwriter Tinashe teamed up with Reeses Puffs and the Save the Music Foundation. The perfect combination of chocolate and peanut butter flavor in every crunchy bite, Sweet and crunchy corn puffs made with real REESES peanut butter, Kids breakfast food that provides 15 g of whole grains per serving (at least 48 g recommended daily), Reeses Peanut Butter(peanuts, sugar, monoglycerides, peanut oil, salt, molasses, corn starch). What it ultimately leads up to is a concise, effective ad campaign that has been remembered long after it ended. As simply stated by the name, it is Reese's Puffs commercial music mashed together with some funk Dio music, I mean not more should be said, you shouldn't be reading, you should be listening to this music :) Mix Anime mixup meme Dio jojos bizarre adventure cereal. Knowing all that, we just had to convince kids that if only they would pour themselves a bowl of Reeses Puffs, nothing but good things would happen. We are a boutique marketing firm that partners with small businesses and entrepreneurs to help them establish and grow their business through online marketing. Put Your Spoons Up!, 2013 2018: (This was a rap) PB and C is what i/m thinking of, and it can only be found in my Reeses Puffs!, 2018 Present: Its What you really really want.. They already had him on cereal boxes, but this new product was remote control yachts that could be filled with, yes, you guessed it, Reeses Puffs. Reese's Puffs Cereal. Use Reeses Puffs in other ways, including as toppings or as a recipe ingredient! Today, we feature a fascinating bit of advertising history with the latest contribution to our Celebration of Creative Excellence for Black History Month, from DDB San Francisco Senior Copywriter Kevin Miles, selected by this weeks guest editor, New York Times Advertising VP of Creative Vida Cornelious. Creating a rap song custom for their product was Reeses puffs form of advertising, producing multiple other similar advertisements. The Reeses Guy (@AndrewAthias) October 8, 2019. Its Doggone Good! @Reeses #trappedinthedrivethru. Note: All essays placed on IvyDuck.net are written by students who kindly donate their papers to us. In a tense world that seems to be losing its sense of humor while it huffs and puffs in a constant state of being offended, Reese's Puffs cereal aims to take a little air out . Peanut bu*ter chocolate flavor Reese's Puffs, Reese's Puffs! | Support us on Patreon | Share your ideas! Reese, all of Reeses candy was hand made with real cocoa butter, cream, fresh roasted peanuts and freshly grated coconut. Name changed to 'Reese's Puffs' circa 1999 . 4. Here, Miles tells the origin story of the Reese's Puffs pop culture phenomenon that continues todayafter he helped to ignite it more than a decade ago. Here, Miles tells the origin story of the Reeses Puffs pop culture phenomenon that continues todayafter he helped to ignite it more than a decade ago. Reese's has made cereal-loving peanut butter fans' dreams come true with the new Reese's Big Cup Stuffed with Reese's Puffs cereal. Reese worked on a dairy farm owned by Milton Hershey, the Hershey chocolate king, and in 1928 Harry began toying with the idea of mixing peanut butter and chocolate in cups. Sign up. Peanut butter chocolate flavor Reese's Puffs, Reese's Puffs! In the am, it's the flavor I savor Peanut bu*ter and . This is a corn-based cereal that belongs to the chocolate cereal family. PEANUT BUTTER CHOCOLATE: Enjoy the delicious creamy balance of real Reeses peanut butter and Hersheys cocoa with milk for breakfast or by itself for a school snack. 2007-2023 Literally Media Ltd. By using iSpot.tv, you accept our, Reese's Puffs TV Spot, 'Morning-Time Epic', General Mills TV Spot, 'SpongeBob Water Squirters', Reese's Puffs TV Spot, 'Chocolate and Peanut Butter Rap', General Mills TV Spot, 'Pick Your Digital HD Movie', General Mills Cereals TV Spot, 'Satur-Yay-Aaah!!! My earliest memory eating Reeses was just like most kids. It also does have artificial colors. So I sent a list of questions to Andrew, and he gladly obliged. Using the visual appeal of the colors of their products they wanted the audience to remember their product, and have them thinking about the product even when they are not watching the commercial. Most of it I can film on my own with my phone and a tripod, some require someone to hold a high-quality camera and record me, and others (my most ambitious ideas) require a future sponsorship/partnership with Reeses or collaboration with other content creators. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); This site uses Akismet to reduce spam. Contains 16 cereal bars in total. The Christmas trees and Easter eggs are more chocolatey. If you are in love with Reeses Puffs but want something even sweeter, you might want to branch out into all of the candy Reeses offers. We offer social media, online marketing, Facebook ads, SEO, blogging, and strategy development services. The Hershey Company supplied H.B. In 2003, the packaging itself was redesigned with the addition of a swirling element added to the traditional orange background, creating the iconic candy we know and love today. But Im glad he beat me to it. 12 Feb 2023 23:08:22 Services Small Business Social Media Tools and Apps Blogging, Advertising Analytics Best Practices Business Business Blogging Business Strategy Content Strategy Facebook Advertising Facebook Business Page Google Instagram LinkedIn Marketing Pinterest SEO Social Media Engagement Social Media Profiles Social Media Strategy Twitter Website YouTube, Phone: (901) 496-3902 Email: Info@EliRose.com 875 W. Poplar Ave, Ste 23 #165 Collierville, TN 38017. In June 2019, it was announced that Reeses Puffs would be working with Travis Scott to create his own Reeses Puffs cereal. Other Works. Reese's Puffs (formerly Reese's Peanut Butter Puffs) is a corn-based breakfast cereal manufactured by General Mills inspired by Reese's Peanut Butter Cups. Classic and satisfying dish with garlic, lemon, and rosemary. I also have one heck of a constant craving for chocolate. Whether it was on the radio, in print or on television, these ads were everywhere. There is one really simple solution you should try. Follow Reeses Puffs on Instagram and youll see it has 97,000 followers. , DIY Muesli. Miniature eggs, White Eggs, White Reeses Ghosts, Reeses Hearts, Reeses Peanut Butter Crme Egg, Reeses Pumpkins, Reeses Trees, Monster Mania, Eyeballs, 5 Ounce Hearts, 5 Ounce Bunny, 6 Ounce Egg, 8 ounce Heart, 8 ounce Bunny, 1 pound Bunny. Years later, Family Guy famously parodied these early ads in the episode PTV, but it pales in comparison to the highly originaland hilariousads from the Two Great Tastes That Taste Great Together campaign. These individually wrapped grab-and-go bars are the perfect snack to help fuel your kid's after school activities. Originally called Reeses Peanut Butter Puffs when first launched in 1994. Because at Tedium, we love the internetas a source of never-ending research, a vessel for new ideas, and a great historical deep dive. This added to the persuasion to buying their product. Push the chopped Reese Cup pieces into the top, and spread them out evenly. For example, on October 2nd, 2016, YouTube[12] user Swifty Edits posted a You Reposted in the Wrong Neighborhood mashup that garnered over 400,000 views in five years (shown below, left). One month after the release of his Lil Boat 3.5 album, Yachty announced that he now has his own Reese's Puffs cereal box. This is a brilliant marriage of peanut butter and . | Privacy Policy | Advertise With Us | RSS feed | Ernie on Mastodon. On November 9th, 2009, YouTube[1] user kevinandcarldotcom uploaded the commercial to YouTube, where it gained over 809,000 views in twelve years (shown below, left). P.S. Thats the power of creativity. Two great tastes that taste great together. This connects that certain color and that certain product together in the brain. (For those playing at home, the answer is Reeses.). Home | About | Contact | Copyright | Report Content | Privacy | Cookie Policy | Terms & Conditions | Sitemap. You may unsubscribe at any time. While the ads lacked star power and didn't exactly win the breakfast cerealsongwriters at General Mills any Grammy awards, but they did what they were supposed to do. Companies tend to create advertisements with white backgrounds with highlights of the color of their product. Shortly after reimagining the Saved by the Bell theme, Lil Yachty has brought back some nostalgia associated with Reese's Puffs ads from the '00s. Some are seasonal, whereas others are available all year round. Here are some of our favorites: Take 5, Mini Sticks, Reese Stickers, Clusters, Milk Chocolate Thins, Popped Snack Mix, Fast Break Bar, Outrageous Bar, Outrageous Bar, and the Crispy Crunchy Bar. Why Hersheys decided to shape this candy into pumpkins, easter eggs, trees and hearts is not any easy answer to find, but it probably has a great deal to do with improving sales of the candy at holiday time. Rap along, if you know the words: "Reese's Puffs Reese's Puffs / In the a.m. it's the flavor I savor" (via Food Stuff Today). Of course, most people are fans of the basics these would be the two products that have been around the longest Reeses Cups and Reeses Pieces. P-B and C is what I'm thinking of. The Take 5 is a candy bar released by The Hershey Company in December 2004. So What types of Reese Products Do Most People Love? It is the cereal representation of Reeses cup in a bowl with corn-based chocolate and peanut butter puffs. Please leave a review or any memories of this snack in the comments at the bottom of this page. 2003 . In June 2019, when the candy bar became part of the Reeses family, the name officially was changed to Reeses Take 5. The campaign ran for quite some timethe earliest commercial weve found is from 1972 featuring a man falling down a front stoop. On July 7th, 2013, and September 18th, 2013, two earliest found mashups which used the song were posted by YouTube[18][19] user Trogdorbad and websiteuser (shown below, left and right), although earlier examples of use could exist. | Policies & Terms Design by Booyah Creative. The final commercial aired during the 2004-2005 season. That is, unless you happen to get one of the rare cups without any peanut butter in them, like what happened to Redditor alexbchillin last year.

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